So how do you grow your business using Facebook Fan Pages?
Well, the first thing you must do is sign up for a page. If you already have a Facebook profile, scroll down to the bottom of the page and select “Create A Page”.
Once you have created a page, fill in all the necessary details of your business such as contact information, maps, post up a photo of your company logo etc.
The next thing you must do is get your customers and followers onto your Facebook Fan Page. You can do so by encouraging them, whether through email or your website to join and “Like” your Facebook Fan Page.
Getting more fans
Besides asking your existing fan base or email list to join you on Facebook, another option is to advertise using Facebook’s advertising system. You can either send them to your Facebook page or send them to your website, but usually sending them to your Facebook page is the cheaper alternative.
What’s next?
Once you’ve got a page set up and a fan base up and running, you should focus on providing targeted, valuable content to your fans. By encouraging them to interact on your page, you create more hype on the page and they would be more likely to share it with their friends, thus getting you more followers.
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